Project Overview
Client: Zelgor Games
Objective: Develop a series of engaging, visually striking social media assets that celebrate the imaginative world of Noobs in Space, a mobile game known for its whimsical humor and vibrant galactic adventures.
Scope of Work
Illustrative Campaign Assets:
Theme and Style: Create light-hearted, colorful illustrations that depict “Noobs” being rescued from a variety of fantastical outer space environments. Each illustration will highlight the unique obstacles, levels, and achievements found within the game’s universe.
Brand Alignment: Ensure all visuals maintain a cohesive look and feel, reflecting the brand’s playful identity and reinforcing the game’s core appeal.
Special Event Posts:
2D and 3D Integration: Produce a collection of posts celebrating special events such as holidays, celebrity birthdays, and cultural milestones. This includes seamlessly blending 2D illustrations and 3D elements to capture attention and inspire engagement.
Adaptive Design: Tailor each post to various social media platforms, ensuring optimal viewing and interaction regardless of device or screen size.
Production Techniques and Tools:
3D Modeling, Texturing, and Rendering: Leverage Foundry Modo for sophisticated 3D modeling and texturing. Employ meticulous lighting and rendering techniques to achieve visually rich, polished assets.
Compositing and Color Grading: Use Adobe Photoshop and Illustrator for image compositing, color adjustments, and vector enhancements, ensuring a consistently high-quality final output.
Workflow Integration: Combine traditional illustration methods with cutting-edge 3D pipelines, achieving a unique visual style that stands out in crowded digital landscapes.
Attribution:
The Noobs in Space logo artwork was originally created by the talented Monica Oh, and serves as the foundation for the project’s branding elements.
Outcome
These dynamic, story-driven assets will reinforce Zelgor Games’ brand identity, engage existing fans, attract new players, and enrich the overall social media presence, ultimately supporting the promotion and longevity of the Noobs in Space gaming experience.

3D rendering created to celebrate NASA's successful Mars landing mission of the Perseverance rover and ingenuity.

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